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Journal Articles

The role of virtual try-on technology in online purchase decision from consumers’ aspect

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Tingting Zhang, William Yu Chung Wang, Ling Cao, Yan Wang
Journal: Internet Research
Internet Research (2019) 29 (3): 529–551.
https://doi.org/10.1108/IntR-12-2017-0540
Published: 06 February 2019
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