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Journal Articles

Creating e-shopping multisensory flow experience through augmented-reality interactive technology

Tseng-Lung Huang, Shu-Ling Liao

Internet Research (2017) 27 (2): 449–475.

https://doi.org/10.1108/IntR-11-2015-0321

Published: 03 April 2017

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Journal Articles

Internet advertising video facilitating health communication: Narrative and emotional perspectives

Chung-Hui Tseng, Tseng-Lung Huang

Internet Research (2016) 26 (1): 236–264.

https://doi.org/10.1108/IntR-09-2014-0217

Published: 01 February 2016

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Journal Articles

Formation of augmented-reality interactive technology's persuasive effects from the perspective of experiential value

Tseng-Lung Huang, Feng Hsu Liu

Internet Research (2014) 24 (1): 82–109.

https://doi.org/10.1108/IntR-07-2012-0133

Published: 28 January 2014

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