... or interactions) are consequential for or influential on the other players of the game (Scholz and Smith, 2016). Social presence in AR is grounded in social presence theory (Short et al., 1976) that explains how technology could affect, distort and enhance certain aspects of social cognition (Biocca...

... of the OLSPS scale based on the social presence theory of Gunawardena and Zittle (1997) , the gratifications theory of Katz et al. (1974) , the media richness theory of Daft et al. (1987) and the concept of media engagement by Peck and Malthouse (2011) . However, this study attempted...