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Examines the use of the soft systems approach in introducing information technology for an international broadcasting programme. International broadcasting is an important system for transferring knowledge to people in diverse regions. Presents the soft systems methodology in a case example on how the news programme production of an international broadcasting organization in Japan deploys IT. Suggests that any IT deployment should consider the perspectives of IT beneficiaries, IT users, as well as the IT owners. Therefore, all relevant people must be included in the audience of the broadcasts in diverse regions.

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