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1-3 of 3
Keywords: Perceived risk
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Journal Articles
The drivers of omni-channel shopping intention: a case study for fashion retailing sector in Danang, Vietnam
Open Access
Journal of Asian Business and Economic Studies (2021) 28 (2): 143–159.
Published: 14 October 2020
... and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Omni-channel shopping intention Perceived value of showrooming Perceived value of webrooming Perceived compatibility Perceived risk M31 O33 The retailing paradigm has been...
Journal Articles
A comparative study of consumers' intention to purchase counterfeit outdoor products in Taiwan and Hong Kong
Open Access
Journal of Asian Business and Economic Studies (2021) 28 (3): 162–176.
Published: 06 October 2020
... = 337, 58%) were recruited for the study. Data analysis was performed by using structural equation modelling techniques. Findings The results showed that consumers' perceived risk had a negative influence on attitude and intention to purchase counterfeit outdoor products. Moreover, attitude towards...
Journal Articles
Journal of Asian Business and Economic Studies (2018) 25 (2): 186–205.
Published: 06 September 2018
... interest, yet barrier factors (e.g. perceived risk, perceived cost) are rarely examined in the context of mobile shopping (Gerpott and Thomas, 2014 ; Ovčjak et al., 2015 ; Sanakulov and Karjaluoto, 2015 ; Zhang et al., 2012). According to recent literature reviews and meta-analysis...
