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Journal Articles

Mapping the evolution of artificial intelligence ( AI ) chatbot in marketing: a bibliometric analysis

Santosh Kumar, Pradeep Kumar, Pankaj Priya, Gokulnanda Patel

Journal of Asia Business Studies (2025) 19 (6): 1253–1275.

https://doi.org/10.1108/JABS-12-2024-0664

Published: 07 October 2025

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Journal Articles

The impact of patient recovery flexibility on service experience in public healthcare

Journal of Asia Business Studies (2020) 14 (2): 159–179.

https://doi.org/10.1108/JABS-03-2018-0099

Published: 24 January 2020

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