... stakeholders contribute to extreme consumerism through value co-washing, providing foundational insights into the underlying mechanisms of consumer behaviour. This study is driven by the following research questions: RQ1. What is the magnitude of value-nudging within social media communities...

... 30 10 2018 23 05 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Consumer behaviour Attitude Intention Traditional foods The shift in the attitude of the Indonesian people towards migrant food from local food or the so...

... that the availability of foreign brands has brought a noticeable change in consumer culture, creating a need for research to analyse the impact of these brands on local cultures (Cayla and Arnould, 2008). Emerging markets Globalization Consumer behaviour Materialism Foreign brands Following...

... shopping experiences and satisfaction. Wen Gong can be contacted at: gong.gw@gmail.com © Emerald Group Publishing Limited 2013 Consumer behaviour Internet Shopping Chinese consumers Online shopping intentions B2C e‐commerce China now has 420 million internet users (CNNIC, 2010...

... trust and buying behaviour. The policy decision makers of railway authority may also use the findings of this study as a resource, while constructing, managing, and evaluating their marketing strategies in the Indian context. © Emerald Group Publishing Limited 2013 Consumer behaviour...

... provides important recommendations for Chinese companies who plan to enter the European, and more particularly, the Irish market. Keywords: Country of origin, Brand image, Consumer behaviour, China, Ireland INTRODUCTION Consumers are being presented with an increasing choice of products from many different...

... conscious, less brand loyal, and more likely to rely on word‐of‐mouth communication as their information sources as compared to the Japanese new breeds. © Emerald Group Publishing Limited 2010 Japan Consumer behaviour Baby‐boomer generation Japanese Materialism: A Comparison Between the New...