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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb059586. When citing the article, please cite: Carl Williams, (1987), “THE CHALLENGE OF RETAIL MARKETING AT FEDERAL EXPRESS”, Journal of Services Marketing, Vol. 1 Iss: 1, pp. 25 - 38.
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© MCB UP Limited
1987
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