Keywords: Asymmetric information
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Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (1): 60–71.
Published: 28 January 2013
... on selection of subcontractors to the building construction industry (in particular, subcontractors of water, ventilation and sanitary, hereafter plumbing services). However, the findings may provide insights to any industry where asymmetric information on supplier quality exists. One objective with this study...

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