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Keywords: Automotive-industry
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Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (2): 402–416.
Published: 09 July 2021
..., the automotive industry is acknowledged as the backbone driving for economic growth and recognised as a source of environmental deterioration. Therefore, eco-innovation is, thus, introduced as one of the efforts for minimised environmental effects, reduced social impact and firm value sustenance. In particular...
