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Keywords: Business studies
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Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (11): 2185–2204.
Published: 24 November 2021
... performance Business studies Entrepreneurialism Luu Tien Dung can be contacted at: dunglt@uel.edu.vn 11 01 2021 02 05 2021 04 07 2021 15 09 2021 06 11 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Small...
Journal Articles
Journal of Business & Industrial Marketing (2006) 21 (7): 414–421.
Published: 01 December 2006
... Publishing Limited 2006 Services Marketing theory Business studies Research Peer review Curriculum development The field of industrial marketing was also evolving away from a narrow focus on the purchasing function and marketing channels (with its attention on the structure...
