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Keywords: Changes in knowledge domains coupling
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Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (11): 2380–2395.
Published: 07 January 2022
... technological innovation (Linder and Sperber, 2019); however, fewer studies examined the influence of these changes. Knowledge domains coupling is the extent to which a firm may potentially combine knowledge elements from two different domains, A and B, while aiming for innovations (Yayavaram and Ahuja...
