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1-6 of 6
Keywords: Cluster analysis
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Journal Articles
Studying international complaints: a multicultural analysis across two time periods
Available to Purchase
Journal of Business & Industrial Marketing (2024) 39 (7): 1465–1480.
Published: 24 January 2024
... and a cluster analysis were carried out to visually represent the associations among clients, complaints and results in the associations among clients, complaints and results. The stability over time of these relationships was also analysed by calculating the correlations between the Euclidean distances...
Journal Articles
Heuristics-in-use in industrial interfirm-collaborating clusters
Available to Purchase
Journal of Business & Industrial Marketing (2015) 30 (3-4): 394–404.
Published: 01 May 2015
... partners and to effectively shorten decision-making processes. Wen-Hsiang Lai can be contacted at: whlai@fcu.edu.tw © Emerald Group Publishing Limited 2015 Decision making Industrial performance Cluster analysis Network analysis The development of industrial interfirm clusters...
Journal Articles
An exploratory study of attendee activities at a business trade show
Available to Purchase
Journal of Business & Industrial Marketing (2010) 25 (4): 241–248.
Published: 13 April 2010
... Emerald Group Publishing Limited 2010 Trade fairs Shopping Cluster analysis Classification Industrial trade shows are a multi‐billion dollar industry. The typical exhibition industry metrics such as net square feet and the number of exhibitors/attendees have displayed steady growth...
Journal Articles
The effects of co‐location on marketing externalities in the salmon‐farming industry
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Journal of Business & Industrial Marketing (2009) 25 (1): 73–82.
Published: 22 December 2009
... is beneficial for clustered firms. Christian Felzensztein can be contacted at: c.felzensztein@uai.cl © Emerald Group Publishing Limited 2010 Geographic regions Business‐to‐business marketing Cluster analysis Fish farming Scotland Chile Many economic geographers, economists...
Journal Articles
How network competence and network location influence innovation performance
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Journal of Business & Industrial Marketing (2008) 24 (1): 46–55.
Published: 26 December 2008
... network members and achieve their own goals (Hakansson and Ford, 2002). From this perspective, companies will strive to strengthen their network positions. Social networks Cluster analysis Competences Innovation Organizational performance An executive summary for managers and executive...
Journal Articles
Country segmentation on the basis of international purchasing patterns
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Journal of Business & Industrial Marketing (1995) 10 (2): 59–68.
Published: 01 May 1995
.... Furthermore, the availability and reliability of data and the proposed methodology can serve as useful tools in conducting such research. © MCB UP Limited 1995 Cluster analysis Competitive advantage Global marketing International sourcing Marketing strategy Market segmentation Purchasing...
