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Keywords: Co-citation analysis
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Journal Articles
Journal of Business & Industrial Marketing (2026) 41 (13): 226–253.
Published: 25 June 2026
... at Link to the terms of the CC BY 4.0 license. Business-to-business B2B exchange relationship B2B relationship disruptions Buyer–seller relationships Bibliometric analysis Co-citation analysis Business-to-business (B2B) exchange accounts for nearly two-thirds of total global economic...
