Keywords: Companies
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Journal Articles
Journal of Business & Industrial Marketing (2010) 25 (8): 590–595.
Published: 12 October 2010
... of these programs by their business partners? Design/methodology/approach This paper is conceptual in nature. It briefly reviews current applications of RFiD technology and proposes a model for RFiD implementation through partners. Findings While some companies are quickly adopting RFiD technology, little...
Journal Articles
Journal of Business & Industrial Marketing (1995) 10 (3): 47–60.
Published: 01 August 1995
...Niren M. Vyas; William L. Shelburn; Dennis C. Rogers Defined broadly as any relationship between companies involving a sharing of common destinies, strategic alliances are cropping up across the global arena. Due to the maturation of several trends of the 1980s,such as: intensified foreign...

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