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Keywords: Consultants
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Journal Articles
Journal of Business & Industrial Marketing (2005) 20 (1): 43–52.
Published: 01 January 2005
...Terje I. Vaaland; Sharon Purchase Purpose The purpose of the paper is to explore the introduction of agents, such as consultants and lawyers, when the continuation of a business relationship is threatened by conflict. Design/methodology/approach Based on findings in a distorted business...
Journal Articles
Journal of Business & Industrial Marketing (1997) 12 (2): 83–102.
Published: 01 April 1997
...Philip L. Dawes; Paul G. Patterson; David F. Midgley Using data collected from 302 firms spanning a wide range of industry sectors, tests a model designed to explain the decision of whether to use or not to use an outside technical consultant when purchasing a big‐ticket, high technology product...
Journal Articles
Journal of Business & Industrial Marketing (1993) 8 (3): 13–16.
Published: 01 March 1993
... duties of the marketing research professional should be, and how professional standards could help researchers to defend malpractice claims. © MCB UP Limited 1993 Consultants Liability Litigation Standards Market research companies VOLUME 8 NUMBER 3 1993 Potential Malpractice Lawsuits...
