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Keywords: Consumer attitudes
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Journal Articles
Journal of Business & Industrial Marketing (2000) 15 (6): 458–460.
Published: 01 November 2000
... Customer satisfaction Consumer attitudes Customer satisfaction has lost any meaning in today’s relationship‐driven marketplace, with the term “satisfaction” having no differentiating connotation since all customers assume that characteristic from all vendors. The term “satisfaction” has been replaced...
Journal Articles
Green Marketing Begins with Green Design
Available to Purchase
Journal of Business & Industrial Marketing (1993) 8 (4): 26–31.
Published: 01 April 1993
... Environmental Protection Agency (1990), Toxics in the Community: National and Local Perspectives, September. Wall Street Journal (1990), 24 December, p. A1. Vasanthakumar N. Bhat is based at the Lubin School of Business, Pace University, New York, USA. 31 © MCB UP Limited 1993 Consumer attitudes...
