Keywords: Cross-cultural management
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Journal Articles
Journal of Business & Industrial Marketing (2018) 33 (5): 638–650.
Published: 04 June 2018
... Limited Licensed re-use rights only Cross-cultural management Networking Culture Language Communication Networks As “No business is an island” (Håkansson and Snehota, 1989 , 2006), the success or failure of companies today tends to be determined by their business relationships (Parker...
Journal Articles
Journal Articles
Journal of Business & Industrial Marketing (2009) 24 (8): 611–620.
Published: 09 October 2009
... of senior management commitment: “Without total senior management involvement, the process is unlikely to succeed”. Key accounts Crosscultural management Telecommunications Case studies Strategic or key account management (SAM) has attracted growing attention from both academics and from...
Journal Articles
Journal of Business & Industrial Marketing (2008) 24 (1): 27–34.
Published: 26 December 2008
... but with generic wines from newer regions. Business‐to‐business marketing Exports Crosscultural management China Qualitative methods An executive summary for managers and executive readers can be found at the end of this article. The importance of personal contacts, relationships...
Journal Articles
Journal Articles
Journal Articles
Journal of Business & Industrial Marketing (1996) 11 (1): 42–54.
Published: 01 February 1996
... Limited 1996 Crosscultural management National cultures Salesforce Sales management Sales training Selection A large portion of the hiring and training process must be the selection of technically knowledgeable candidates who can be trained to perform business in accordance...

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