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Keywords: Decision
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Journal Articles
How do firms’ respond during recession – a review and future research agenda
Available to Purchase
Journal of Business & Industrial Marketing (2024) 39 (10): 2275–2305.
Published: 30 July 2024
... to select and examine research articles in the area of firm responses and decisions during recession. This SLR examines 127 studies and carries out a thematic synthesis of the literature. Findings Based on the SLR and thematic synthesis of the literature, the themes identified in this study include...
