Keywords: Distributive knot
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Journal Articles
Journal of Business & Industrial Marketing (2017) 32 (4): 535–540.
Published: 02 May 2017
..., do not coincide or overlap” (Zartman, 2004). This agent’s dilemma, that obliges the negotiator to link both commercial and hierarchical demands, already locates her in the middle of a distributive knot, which by itself is hard to untie. Additional pressures will further complicate our...

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