... operations. The purpose of this paper is to illustrate how firms identify and integrate diverse groups of actors using social intelligence to build an ecology of resources to tackle these complex challenges. Sustainability has increasingly attracted interest among both practitioners and business...

... of organizational ecology to examine the characteristics of growth patterns in the B-to-B environment for SMEs in emerging markets, specifically India and China. Application of the model can guide SMEs owners/managers in their effort to successfully expand internationally in turbulent markets characterized...

... in value creation, as well as its correspondence to transactions and products. Stephen L. Vargo can be contacted at: svargo@hawaii.edu © Emerald Group Publishing Limited 2009 Relationship marketing Buyer‐seller relationships Ecology Networking It is generally acknowledged...

...George Stone; Mathew Joseph; Jeffrey Blodgett Corporate recognition of the interdependence between ecological considerations and the need for sustained economic growth has enforced the need for a paradigm in which environmental considerations are included as a prerequisite for sustained operations...

...Tom Suraphol Apaiwongse Explores the efficacy of market‐driven (voluntary) approaches to ecological strategies. Examines ecological marketing behavior from a multiperson level of analysis. Focusses on members of the industrial DMC(dual‐marketing‐center) who participate in the buying‐selling process...