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Keywords: Economic crisis
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Journal Articles
Journal of Business & Industrial Marketing (2017) 32 (3): 445–456.
Published: 03 April 2017
... relations. How crises are perceived is a moderating variable of network behavior. Perception Business relationships Economic crisis Relationship strategy Network behavior Relational outcomes A crisis is an abnormal event that modifies behavioral patterns (Grewal and Tansuhaj, 2001...
Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (6): 436–446.
Published: 27 July 2012
...Anja Geigenmüller; Maja Makovec Brenčič; Gregor Pfajfar; Matevz Rašković Purpose The purpose of this paper is to explore the link between selected market orientation dimensions, HRM, and innovation, and their impact on organizational performance before and during the current economic crisis...
