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Journal Articles
Journal of Business & Industrial Marketing (2009) 24 (5-6): 408–420.
Published: 12 June 2009
... A. Tretyak can be contacted at: o_tretyak@inbox.ru © Emerald Group Publishing Limited 2009 Networking Knowledge management Russia European Union Numerous advantages of flexible organisations for turbulent business environments attracted attention of managers and policymakers in as far...
Journal Articles
Journal of Business & Industrial Marketing (1992) 7 (4): 17–21.
Published: 01 April 1992
..., such as acquisition, together with the introduction and positioning of new and existing brand names in the correct marketsegment. Concludes that marketing globally requires a flexible approach in order to meet the differing competitive scenarios. © MCB UP Limited 1992 Brand awareness European Union...
Journal Articles
Journal of Business & Industrial Marketing (1992) 7 (2): 61–70.
Published: 01 February 1992
... and suggestions. Concludes that firms need to develop an effective procedure for selecting distributors, utilizing management attention and objectivity to decide on the key factors involved. © MCB UP Limited 1992 Distribution management European Union Information Negotiating WE CAN DO A BETTER...

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