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Keywords: Explicit contracts
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Journal Articles
Journal of Business & Industrial Marketing (2020) 35 (4): 741–755.
Published: 27 March 2020
...Naiding Yang; Yue Song; Yanlu Zhang; Jingbei Wang Purpose The purpose of this study is to enhance the comprehensive understanding of the roles of resource investments, explicit contracts and three components of guanxi (i.e. renqing, ganqing and mianzi...
