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Keywords: Fairness concern
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Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (4): 905–929.
Published: 28 June 2022
... and considering the CER, GME and fairness concern factors simultaneously, we will discuss the optimal CER and GME strategies in a two-echelon supply chain. The low-carbon supply chain consists of a manufacturer and a retailer, in which the manufacturer reduces carbon emissions during production and the retailer...
Journal Articles
Journal of Business & Industrial Marketing (2020) 35 (2): 244–259.
Published: 25 September 2019
...Abhishek Sharma; Deepika Jain Purpose The purpose of this paper is to investigate the impact of fairness concerns of the retailer on the pricing policies of the supply chain partners, their individual profits, and the overall performance of a dual-channel supply chain composed of one manufacturer...
