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Keywords: Family Firms
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Journal Articles
Journal of Business & Industrial Marketing (2008) 23 (5): 311–322.
Published: 13 June 2008
... Family firms Electronics industry Buckley's (2004) analysis of Asian network configurations distinguished between the characteristics of the chaebols, Keiretsu and Guanxi and led him, in the context of the Asian recession and market maturity, to categorise the chaebols as closed, opaque, and high...
Journal Articles
Journal of Business & Industrial Marketing (1994) 9 (3): 64–72.
Published: 01 September 1994
...Karen Maru File; Judith L. Mack; Russ Alan Prince There are increasing signs that business‐to‐business marketers are targeting the 50 percent of all US companies which are family firms. New theory from the family business studies field creates a reasonable expectation that the buyer behavior...
