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Keywords: Financial impact
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Journal Articles
Journal of Business & Industrial Marketing (2024) 39 (8): 1764–1787.
Published: 03 April 2024
... Herding Supply chain disruption COVID-19 Financial impact Stock performance One characteristic of humans is that they act alike (Bikhchandani, 1992). For example, “Americans act American, Germans act German, and Indians act Indian.” An illustrative example is a family’s plan to have a burger...
