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Keywords: Industrial internet platforms
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Journal Articles
Unleashing value cocreation on industrial internet platforms: a multi-theoretical perspective on SEM and fsQCA
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Journal of Business & Industrial Marketing (2025) 40 (5): 1085–1105.
Published: 05 June 2025
...Yan Hou; Guibin Yang; Cheng Chen Purpose This study aims to synthesize the research perspectives of affordance, synergy and actor-network theories to construct a theoretical model for the value cocreation of industrial internet platforms. Qualitative and quantitative methods validate the model...
