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Keywords: Industrial supplier selection
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Journal Articles
Journal of Business & Industrial Marketing (2025) 40 (4): 941–962.
Published: 24 January 2025
... in the industrial supplier selection process in a VUCA (Volatile, Uncertain, Complex and Ambiguous) world. Additionally, the increasing geopolitical challenges further complicate the industrial supplier selection process, necessitating robust decision-making frameworks. Thus, this paper aims to present a decision...
