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1-4 of 4
Keywords: Innovation capability
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Journal Articles
Journal of Business & Industrial Marketing (2024) 39 (12): 2573–2586.
Published: 28 August 2024
... structural equation modeling to examine the level of how collaborative culture and knowledge management practices (KMC) affect two types of innovation capabilities, namely, product innovation and process innovation, using data collected from 313 participants in 128 manufacturing and service firms...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (7): 1402–1421.
Published: 11 October 2021
...Cláudia Fabiana Gohr; Maryana Scoralick de Almeida Tavares; Sandra Naomi Morioka Purpose This paper aims to propose an assessment framework to evaluate companies' innovation capability in the context of industrial clusters. Design/methodology/approach The assessment framework was built based...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (1): 115–127.
Published: 08 April 2021
... into existing networks effectively. This paper aims to identify to what extent multichannel integration is enhanced by the innovation capability of manufacturing SMEs and the subsequent influence on their performance. Design/methodology/approach Data were collected by means of a survey aimed at managers...
Journal Articles
Journal of Business & Industrial Marketing (2020) 35 (2): 231–243.
Published: 09 October 2019
... industrial brand equity. Furthermore, the moderating effect of firm size in these processes is investigated. Design/methodology/approach The hypotheses are tested by administering a survey with a set of managers of manufacturing firms in China. Findings Innovation capability and marketing capability...
