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Keywords: Innovation in networks
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Journal Articles
Journal of Business & Industrial Marketing (2014) 29 (2): 151–163.
Published: 28 January 2014
...Dr Daniel Kindström, Dr Christian Kowalkowski; Mekhail Mustak Purpose – Service innovation in networks (SIIN) is of utmost importance particularly to business-to-business firms for their profitability, growth and long-term competitive advantage. This paper aims to investigate several critical...
