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Keywords: Inter-functional integration
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Journal Articles
Inter-functional value co-creation as an antecedent of supply chain performance: a study based on the coordination theory
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Journal of Business & Industrial Marketing (2023) 38 (11): 2324–2340.
Published: 13 February 2023
... inter-functional integration by adopting VCC practices grounded on “value co-production” and “value in use.” Such practices may help to maximize supply chain performance. Originality/value The coordination theory was useful to deepen the analysis of its quadrant named “participatory design...
