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Keywords: Knowledge creation process
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Journal Articles
Ny Avotra Andrianarivo Andriandafiarisoa Ralison, Hisham Idrees, Syed Arslan Haider, Xiangxia Meng, Muhammad Khayyam, Faig Aghabalayev
Journal of Business & Industrial Marketing (2026) 41 (3): 318–340.
Published: 08 January 2026
.... Furthermore, it explores the mediating effect of the knowledge creation process – specifically, knowledge exchange ( KE ) and knowledge integration ( KI ) – on this relationship, and analyses how environmental organizational culture ( EOC ) moderates these associations. Design/methodology/approach...
