... in complex organizational buying scenarios. EP and LP appear to underpin IC which, itself, has significant effects on PP. Information control Gatekeeping Power Information sharing Information dissemination Performance Information management Knowledge workers Projects Organizational buying...

... Marketing strategy Value analysis Business‐to‐business marketing Technology Networks Knowledge workers Traditionally, information has traveled through the value chain attached to physical things and there has been a trade‐off between the ability to achieve richness of information and breadth...