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Keywords: Management process
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Journal Articles
Journal of Business & Industrial Marketing (2020) 35 (1): 61–75.
Published: 25 September 2019
... involves premium seating and optional services such as catering. This industry has been perceived to be in decline, especially in times of economic downturn. The purposes of this paper are a quantification of the CSH industry’s value and the development of a formal CSH management process for both companies...
