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Keywords: Network density
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Journal Articles
Fairness as a mediator between network density and relationship performance: the moderating role of transaction-specific investment
Available to Purchase
Journal of Business & Industrial Marketing (2025) 40 (9): 1892–1905.
Published: 22 September 2025
...Min Sung; Sungmin Ryu Purpose This study aims to develop a theoretical framework based on network theory to understand franchisor fairness and the effects on franchisee performance in interconnected networks (franchisee network density). Design/methodology/approach This study includes data...
Journal Articles
Antecedents and outcomes of firm internet-interactive capability in interfirm relationships
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Journal of Business & Industrial Marketing (2024) 39 (9): 1845–1862.
Published: 13 May 2024
...Chao Feng; Shirui Ding; Hui Chen; Yue Zhang Purpose This study aims to explore whether and how the two potential antecedents (i.e. relationship quality at the dyadic level and network density at the network level) affect firms’ internet-interactive capability (FIIC), referring to the capability...
