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Keywords: New product novelty
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Journal Articles
Structural dependence and new product performance in coopetition: role of interorganizational learning and market overlap
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Journal of Business & Industrial Marketing (2026) 41 (3): 376–395.
Published: 02 January 2026
... collaborative new product performance through knowledge sharing and joint learning. Market overlap strengthens the positive mediating effect of joint learning between structural dependence and new product novelty but weakens the positive mediating effect of knowledge sharing between structural dependence...
