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Keywords: Norway
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Journal Articles
Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (2): 142–151.
Published: 27 January 2012
... footprint Network Demand chain Supply chain Norway Supply and demand An executive summary for managers and executive readers can be found at the end of this article. Stead and Stead (1994) argue that companies in the twenty‐first century will have to change fundamental assumptions...
Journal Articles
Journal of Business & Industrial Marketing (2010) 25 (2): 119–131.
Published: 02 February 2010
... companies in Norway. Initially, respondents were contacted by phone and a total of 581 surveys were mailed. A total of 212 surveys were returned, a response rate of 36.5 percent. Findings Two principal findings are: business relationships characterized by commitment/continuity and coordination...
Journal Articles
Journal of Business & Industrial Marketing (2007) 22 (4): 272–280.
Published: 19 June 2007
...Rajesh Kumar; Tore Markeset Purpose The main purpose of the paper is to present a framework for the development of performance‐based service strategies for the oil and gas industry in Norway. The framework considers various influencing factors and their attributes, as well as performance factors...

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