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Keywords: Organizational capacity
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Journal Articles
Virtual vs physical platform: organizational capacity and slack, strategic decision and firm performance
Available to Purchase
Journal of Business & Industrial Marketing (2020) 35 (12): 1983–1995.
Published: 18 May 2020
...Hang Lee; Yung-Chang Hsiao; Chung-Jen Chen; Ruey-Shan Guo Purpose This study aims to examine the relationship between organizational capacity, slack resource, platform strategic choice and firm performance. It also tackles the endogenous issues regarding the strategic choice of platform types...
