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Keywords: Organized retailing
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Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (3): 176–195.
Published: 17 February 2012
...Ramendra Singh; D.V.R. Seshadri; Chitra Srivastava Dabas; Brenda Sternquist; Humaira Mahi Purpose This paper's aim is to identify structural and relational factors influencing the upstream channel management of organized retailers in India. Design/methodology/approach In‐depth interviews were...
