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Keywords: Partial least squares
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Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (6): 468–485.
Published: 27 July 2012
... was tested by using structural equation modeling applying partial least squares (PLS) estimation. PLS was also used to investigate the relationships between KGC, its antecedents and innovativeness. Findings The findings support the conceptualization and measurement of knowledge generation competence (KGC...
