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Keywords: Physical distribution management
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Journal Articles
Journal of Business & Industrial Marketing (1992) 7 (2): 21–30.
Published: 01 February 1992
... to compete in the 1990s. © MCB UP Limited 1992 Just‐in‐time Marketing Strategy Physical distribution management Product lifecycle THE CHANGING MANUFACTURING ENVIRONMENT: IMPLICATIONS FOR MARKETING Linda J. Morris John S. Morris Many U.S. firms are adopting the Just-InTime (JIT) manufacturing...
