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Keywords: Renewal
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Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (3): 507–519.
Published: 29 March 2022
...Maria Landqvist; Frida Lind Purpose Taking the perspective of a start-up company, the purpose of this paper is to analyse resource renewal in heavy business networks. Design/methodology/approach The theoretical framework is based on the Industrial Network Approach and, especially, the resource...
