Keywords: Resource dynamism
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal of Business & Industrial Marketing (2025) 40 (4): 1027–1045.
Published: 18 April 2025
... adjust their marketing strategies, supply chains and organizational structures to accommodate evolving customer demands and regulatory environments. Ambicultural sensitivity International dynamic marketing capabilities B2B marketing Dynamic capabilities Resource dynamism International business...

or Create an Account

Close subscription notice
Close access options