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Keywords: Sales coaching
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Journal Articles
Salesperson coachability: what it is and why it matters
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Journal of Business & Industrial Marketing (2013) 28 (5): 411–420.
Published: 07 June 2013
...Kirby L.J. Shannahan; Rachelle J. Shannahan; Alan J. Bush Purpose The purpose of this paper is to introduce the concept of salesperson coachability and to propose potential relationships between it and sales coaching and sales performance. Design/methodology/approach This conceptual paper...
