Keywords: Salesforce performance
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Journal Articles
Journal of Business & Industrial Marketing (2026) 41 (5): 616–636.
Published: 02 March 2026
... selling technology (SoST) and emerging technologies, influence salesforce performance and contextual and method factors that moderate the focal relationship in business-to-business (B2B) selling context. Design/methodology/approach The authors analyzed 62 independent studies published up to May 2025...
Includes: Supplementary data
Journal Articles
Journal of Business & Industrial Marketing (2025) 40 (8): 1686–1702.
Published: 21 August 2025
... Emerald Publishing Limited Licensed re-use rights only Job promotions Social media Career development Job demands resource theory Salesforce performance B2B sales agents now operate at the intersection of rigorously monitored performance systems and publicly visible digital arenas...

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