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Keywords: Shipping
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Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (13): 1–14.
Published: 05 January 2023
...Aysu Göçer; Ceren Altuntas Vural; Frida Lind Purpose This study aims to explore how a start-up entering maritime logistics networks (MLNs) in the container shipping industry integrates resources underlying value cocreation patterns in these networks. Design/methodology/approach The paper...
Journal Articles
Journal of Business & Industrial Marketing (1998) 13 (1): 40–53.
Published: 01 February 1998
... in Ocean Freight Services. Based on a cross‐section sample of 114 business organizations in Singapore, which regularly utilize ocean freight services for their export needs, the study asked shipping lines for their heaviest used export routes and provide their overall evaluation of services provided...
