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Keywords: Strategic alliance
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Journal Articles
Critical antecedents influencing innovation performance of strategic alliance: a meta analytical view
Available to Purchase
Journal of Business & Industrial Marketing (2025) 40 (10): 2028–2043.
Published: 26 September 2025
...Priyanka Lehkra; Rishabh Rajan; Sanjay Dhir Purpose This study aims to explore the impact of strategic alliances (SAs) on organizational innovation performance ( OIP ). It identifies key antecedents that affect the effectiveness of SAs in driving innovation. In addition, this study integrates...
Journal Articles
Improving performance via Rival Alliance Cooperation? Insights from the container shipping sector
Available to Purchase
Journal of Business & Industrial Marketing (2025) 40 (6): 1267–1282.
Published: 14 January 2025
... to the literature on coopetition in strategic alliances by extending the concept of dynamic coopetition to include strategic alliance groupings, and by examining how focal firm members cooperate in both inter- and intra-alliance contexts. Chun-Ju Huang can be contacted at: scar133@gmail.com 25 04...
Journal Articles
Inertia, uncertainty, and exploratory partner selection
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Journal of Business & Industrial Marketing (2019) 34 (6): 1281–1296.
Published: 22 November 2018
... for understanding firms’ exploratory partner selection by focusing on two important characteristics of focal firms: one internal (inertia) and one external (market uncertainty) in nature. Inertia Strategic alliance Exploration Market uncertainty Partner selection Soft Science Research Program...
