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Keywords: Strategic business units
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Journal Articles
Journal of Business & Industrial Marketing (1989) 4 (1): 37–48.
Published: 01 January 1989
... order so as to plan efficiently. Discusses some behavioural implications are discussed. Line management Involvement Strategic planning Strategic business units INVOLVING MIDDLE-LEVEL LINE MANAGERS IN BUILDING STRATEGIC PLANNING INFORMATION Noel B. Zabriskie Many large corporations have recently...
