Keywords: Strategic change
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Journal Articles
Journal of Business & Industrial Marketing (2009) 24 (3-4): 245–255.
Published: 13 March 2009
... to the product life cycle on the supply market is proposed. © Emerald Group Publishing Limited 2009 Single sourcing Purchasing Sourcing Strategic change Supplier evaluation An executive summary for managers and executive readers can be found at the end of this issue. One of the most...

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